Friday, July 07, 2006

Black Fights White: Racially-charged PSP campaign

What is Sony thinking! Releasing a racially-charged campaign like this for its new White & Black PlayStation Portable (PSP) models.

It's causing controversy all over the Internet, and among the gaming community.

See more here.


At 9:46 PM , Blogger Abu Shreek said...

Actually, I was equally offended by their animated commercials featuring squirrels, flies and other stuff using minority accents/slang and kind of promoted stereotypes!!

I think Sony are thinking “heck we are Sony we can get away with anything”, not realizing that the days of them dominating the market of electronic gadgets are long gone.
Maybe they are aiming for controversy, you know, all pub is good pub.


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